From the coming
academic session, students at Bhatkhande Music Institute University would get
lessons on how to sell music. To make their students one step ahead, the
university would introduce a new course aimed at training the students in
marketing and latest technology pertaining to music.
The certificate course would be known as 'sound recording and technology' and would start from the 2013-14 academic session. Besides lessons on marketing of music, the students would learn advanced technique on sound and recording, CD making, editing music and uploading videos on Youtube and other social networking sites. Not only students of Bhatkhande, but also other tech-savvy people can enrol themselves in the course and get a certificate for it.
Vice-chancellor of the Bhatkhande Music Institute University, Shruti Sadolikar Katkar said that the world has become very advance in terms of technology and marketing and they do not want their students to lag behind. "After getting a degree from the institute, most of the time, students face a number of challenge as they are unaware about latest techniques. Only the knowledge of music is not enough to earn livelihood and students should know other aspects of technology," she added.
Sadolikar, the brain behind the course said, "I always wanted to introduce a vocational course for students, which would provide employment opportunities. In today's time, soap is sold only when it is marketed well. Same is the case with music and through this course, students would learn different aspects of marketing."
For designing the curriculum of sound recording and technology course, experts from Mumbai were called last month. On the guidelines of experts, the committee set up by the institute would decide about the duration and fee of the course.
A sound recording and studio is currently under construction at the university. "The students would be able to correct their mistakes after listening to their recorded voices in the studio," said Sadolikar. Earlier a studio was introduced in the institute in 2004-05, but it became dysfunctional from the same year.
Meanwhile, a video library would be made functional at Bhatkhande from the coming academic session.
As the name suggest, the library would contain recorded videos of performance of renowned artists including Pandit Birju Maharaj and Gopi Krishna. Only teachers would be allowed access to the video library.
The certificate course would be known as 'sound recording and technology' and would start from the 2013-14 academic session. Besides lessons on marketing of music, the students would learn advanced technique on sound and recording, CD making, editing music and uploading videos on Youtube and other social networking sites. Not only students of Bhatkhande, but also other tech-savvy people can enrol themselves in the course and get a certificate for it.
Vice-chancellor of the Bhatkhande Music Institute University, Shruti Sadolikar Katkar said that the world has become very advance in terms of technology and marketing and they do not want their students to lag behind. "After getting a degree from the institute, most of the time, students face a number of challenge as they are unaware about latest techniques. Only the knowledge of music is not enough to earn livelihood and students should know other aspects of technology," she added.
Sadolikar, the brain behind the course said, "I always wanted to introduce a vocational course for students, which would provide employment opportunities. In today's time, soap is sold only when it is marketed well. Same is the case with music and through this course, students would learn different aspects of marketing."
For designing the curriculum of sound recording and technology course, experts from Mumbai were called last month. On the guidelines of experts, the committee set up by the institute would decide about the duration and fee of the course.
A sound recording and studio is currently under construction at the university. "The students would be able to correct their mistakes after listening to their recorded voices in the studio," said Sadolikar. Earlier a studio was introduced in the institute in 2004-05, but it became dysfunctional from the same year.
Meanwhile, a video library would be made functional at Bhatkhande from the coming academic session.
As the name suggest, the library would contain recorded videos of performance of renowned artists including Pandit Birju Maharaj and Gopi Krishna. Only teachers would be allowed access to the video library.
